50-100 prompts tested per audit
60-90d expected timeline
6 AI engines covered
100% every result tracked
What is AEO?

Move from invisible to
cited in every AI answer

AEO is the discipline of optimizing your content so AI models — ChatGPT, Perplexity, Gemini, Copilot, Claude — choose you as the source when they answer questions. It's the difference between being found by a search engine and being quoted by an AI.

Traditional SEO

Optimize for Google rankings. Measure clicks, impressions, SERP position. Users still have to click through to your site.

  • Keyword rankings
  • Backlink building
  • Page speed & Core Web Vitals

Answer Engine Optimization

Optimize to be cited in AI-generated answers. Measure citation frequency and share-of-voice inside AI responses. Your brand appears in the answer itself.

  • AI citation rate
  • Structured content & schema
  • Entity authority signals

Generative Engine Optimization

The broader discipline. Encompasses AEO plus visibility across all generative AI platforms, AI Overviews, and emerging AI-native search experiences.

  • Multi-engine visibility
  • AI Overview integration
  • Future-proof strategy
AEO Service Stack

Four core services.
One outcome: AI citations.

We run 50-100 prompts per audit across 6 engines. Every result tracked. 60-90 day expected timeline.

Citation Audit & Gap Analysis

We run your brand, products, and target queries against ChatGPT, Perplexity, and Gemini. You get a clear map of where you appear, where you're missing, and what's blocking you.

  • 50-100 prompt citation baseline across 6 engines
  • Competitor gap analysis with exact AI source evidence
  • Keyword-to-prompt mapping
  • Receive your prioritized 60-90 day roadmap in 5 business days
Most Popular • Free

Content Architecture for AI

We redesign your content structure so AI models can extract, understand, and cite it. Clear hierarchies, definitive answers, and the Q&A patterns that trigger citations.

  • Definitive answer optimization so AI models cite you first
  • Q&A patterns and hierarchies that trigger citations
  • Topic cluster mapping for topical authority
  • Internal linking that builds entity strength and citations

Schema Markup & Structured Data

We implement the structured data that makes your content machine-readable. FAQPage, HowTo, Organization — all the schema types that LLMs and AI Overviews prioritize.

  • FAQPage schema implementation
  • Organization & entity markup
  • HowTo & Article schemas
  • Validation & testing

Authority Building & Citation Monitoring

Build the trust signals that make AI models recommend you by default. We track your citation rate across AI platforms monthly and optimize based on what's working.

  • Monthly AI citation tracking
  • Authority signal development
  • PR & mention amplification
  • Share-of-voice reporting
The AEO Process

From invisible to
AI's first recommendation

A proven 4-step system built on real AEO experiments — not theory.

Citation Audit — Know Your Starting Point

We systematically query ChatGPT, Perplexity, Gemini, and Copilot with 50-100 prompts relevant to your brand, products, and industry. We measure your current citation rate, identify where competitors appear instead of you, and build your opportunity map.

Prompt testing Competitor analysis Opportunity scoring

Content Architecture — Build the Foundation

Using your audit findings, we redesign content for AI readability. Clear definitive statements, Q&A structure, comprehensive topical coverage, and eliminating the vague language that AI models skip over. We also implement all relevant schema markup.

Content briefs Schema.org markup Q&A optimization Topical authority

Authority Signals — Earn AI Trust

AI models cite sources that have demonstrated expertise and trustworthiness across the web. We build the entity footprint — mentions, backlinks, Wikipedia-style clarity, and consistent brand signals — that make you the obvious source for AI to reference.

Entity building PR placements Mention amplification

Monitor & Iterate — Compound Your Advantage

We run monthly citation benchmarks, track your share-of-voice across AI platforms, and continuously optimize based on what's working. AEO is a compounding strategy — the brands who start now will be uncatchable.

Monthly reporting Citation benchmarks Ongoing optimization
AEO Results

Every AEO engagement delivers documented proof cycles

Each testimonial corresponds to a published Day 0-90 case study with locked prompt matrices. These are the outcomes our AEO service stack produces.

Head of Growth
Series B SaaS Platform
4% → 42% in 90 days
"The Day 0-90 proof cycle methodology showed us exactly where we were invisible and what to fix. The locked matrix and independent re-tests at 30/60/90 days made the ROI unarguable."
Read case study →
Managing Partner
Supply Chain Consulting Firm
3% → 51% in 90 days
"The citation audit identified gaps we never knew existed. Within 90 days we were the first recommendation in supply chain transformation queries across 3 major engines."
Read case study →
VP Marketing
DTC Outdoor Gear Brand
5% → 47% in 90 days
"Competing against REI and Patagonia, we never expected to rank in AI recommendations. The structured content architecture made our catalog machine-readable and we now appear in product comparison queries."
Read case study →
See all 6 published case studies
Ready to be the answer?

Start with the
free citation audit

50-100 prompts across 6 engines. Prioritized roadmap in 5 business days. No credit card. No sales call.

Get Free Citation Audit + 60-90 Day Roadmap

We start with the $0 audit. Retainers billed monthly after we demonstrate value.

Common Questions

AEO services & process

What is Answer Engine Optimization (AEO)?

Answer Engine Optimization (AEO) is the practice of optimizing your content and brand to be cited within AI-generated answers — in ChatGPT, Perplexity, Gemini, Copilot, and other AI platforms. Unlike traditional SEO which targets Google rankings, AEO targets being the source an AI model references when it answers a question in your domain.

What's the difference between AEO and GEO?

AEO (Answer Engine Optimization) is the original term for optimizing content to be cited in AI-generated answers. GEO (Generative Engine Optimization) is a newer, broader term that encompasses AEO plus additional strategies for visibility across all generative AI platforms. We use both terms interchangeably — our methodology covers the full spectrum.

How long does AEO take to show results?

Initial citation audit delivered in 5 business days. Measurable improvements in AI citation frequency typically appear within 60-90 days. Full topical authority building takes 3-6 months. Every engagement includes Day 0/30/60/90 proof cycles with locked prompt matrices.

Which AI engines do you optimize for?

We prioritize ChatGPT, Perplexity, Gemini, and Microsoft Copilot. We also include Claude, Grok, and Meta AI in broader audits. Perplexity is the best starting point because citations are explicit — easy to measure progress.

Do you work with small businesses?

Yes — and they have an edge. AI models don't have the same domain authority bias as Google. A well-structured piece of content from a small business can outperform a Fortune 500 in AI citations if it's clearer and better structured.

Is there a minimum commitment?

We recommend a 3-month minimum for retained engagements to allow for the full Day 0/30/60/90 proof cycle. The free citation audit has zero commitment — we want you to see the data before making any decision.

Start with the free audit →